Powered by Backblaze

Monetize embedded cloud object storage you can bundle into larger contracts or sell as an incremental revenue stream

Twelve Labs

Accelerate on storage built to work seamlessly for you

Proven performant and practically plug-n-play to serve CDNs, ISVs, and MSPs, at ~⅕ the cost of AWS with 3x free egress.

Add a native storage repository

Expand your product offering, attract larger clients, and boost contracts by including seamless back-end storage capacity.

Add a new revenue stream

Enable your customers to attach as much storage as they need, with pricing flexibility to support your business goals.

Integrating Powered by Backblaze instead of developing cloud storage in-house helped us expedite the time to market for our new solution. We also save maintenance time and resources because Backblaze manages the storage infrastructure for us.

Júlio Silvello

Chief Product Officer, Azion

150k+

active users

100+

global edge sites

30ms

delivery speed

Read Customer Story

Why smart platforms are Powered by Backblaze

Expanded value

Serve customers more, programmatically, in a bundled service, attach offering, or managed solution.

Unified CX

Deliver a cohesive experience with white-label ability to brand and bill storage under a custom name.

Financial gains

Set pricing to serve your top & bottom line needs, with easy usage reporting via Partner API.

Time-to-market

Deliver impact fast, without investing resources to build and run a secure, scalable storage platform.

100,000+ organizations trust Backblaze B2

Integrating Seamless Cloud Storage: Qencode leverages Powered by Backblaze

Key Powered by Backblaze Components

Backblaze Partner API

Programmatically provision accounts, run reports, and create a bundled solution or managed service with S3 compatible B2 Cloud Storage on the back end.

Custom Domains

Serve content to end users from the web domain or URL of your choosing—with easy access CNAME technology making it all seamless.

FAQ

How can Powered by Backblaze help my business?

Powered by Backblaze's cloud object storage empowers businesses to rapidly generate incremental revenue through flexible deployment models. Whether integrated as a value-added component within a bundled product offering to attract larger clients and drive increased contract value and ARPU, or deployed as a standalone or attach service to create a distinct revenue stream, Powered by Backblaze provides a robust and customizable foundation. Control over account provisioning, custom branding via Custom Domains, and adaptable pricing models helps ensure alignment with your specific business objectives and target market, enabling a meaningful, differentiated, and profitable cloud storage offering.

Can I deliver data to my customers using the preferred web domain of my choosing?

Custom Domains are a part of the Powered by Backblaze program and allow you to deliver data under the domain or URL of your choosing. The service combines canonical name (CNAME) records with cloud object storage to help you deliver the seamless UX you envision—with no need for you to deal with complex code or proxy servers.

How do Custom Domains work?

Custom Domain functionality combines CNAME and Backblaze B2 Object Storage, enabling the use of your preferred domain name in your files’ web domain or URLs. Backblaze by default provides a domain name for distribution that includes the Backblaze name, such as s3.us-west-004.backblazeb2.com. Custom Domain allows you to use your own domain name, such as techpartner.com, instead of the backblazeb2.com domain name in your distribution for an improved user experience.

How does Backblaze handle SSL certificate management for Custom Domains?

The process begins by pointing your domain’s DNS records to Backblaze. This step is straightforward and involves configuring your domain settings to direct traffic to Backblaze servers. By doing so, you ensure that requests for your custom domain are routed to the appropriate Backblaze resources. 

Once your DNS records are correctly set up, Backblaze handles the rest of the installation process. Our systems recognize incoming requests for your domain and route them appropriately for fast activation. Backblaze generates SSL certificates for your custom domain for added security. These certificates enable secure communication between your users’ browsers and Backblaze servers. 

With SSL in place, data transmitted to and from domains remains encrypted, safeguarding sensitive information. No need to worry about certificate expirations—Backblaze automates SSL certificate renewals on your behalf.

What does the Backblaze Partner API do?

Backblaze Partner API allows you to automate tasks essential to provisioning users with seamless access to cloud storage. Create account and Group members, organize accounts in Group, list Groups, and remove Group members. Once configured, you can manage Group members’ Backblaze B2 accounts, including: uploading, downloading, and deleting files, as well as creating and managing the Buckets that hold files.

Who is Powered by Backblaze for?

The service is designed for businesses that want to offer performant, secure, and scalable cloud object storage service–at favorable cost including 3x free egress and no hidden fees–and don't want the hassle and expense of building and running the storage infrastructure themselves. It is particularly well suited for content delivery network (CDN)/edge network operators, independent software vendors (ISVs) and software as a service (SaaS) companies, managed service providers (MSPs), and systems integrators (SIs).

Can I white-label the Powered by Backblaze service?

Powered by Backblaze is an embedded cloud object storage service. While some partners choose to highlight the Backblaze name, Powered by Backblaze does support white-labeling. You can use Custom Domains to brand and bill the service under your own name, and serve content from your preferred web domain or URL. This allows you to offer cloud storage to your customers as your own service, without featuring Backblaze.